Page 128 - The Science of Posture Analysis: Evidence-Based Approaches for Health Professionals
P. 128
The Power of Posture: A Chiropractor's Guide to Marketing Success
Table Of Contents
Introduction 4
Why posture-based marketing is important for chiropractors 4
The bene ts of a strong marketing strategy 5
Overview of the book 7
Understanding Posture 8
What is posture and why is it important? 8
The role of the spine in posture 10
Common posture problems and their e ects on health 11
The bene ts of good posture 13
The Science of Chiropractic Care 15
The history of chiropractic care 15
The science behind chiropractic adjustments 16
The bene ts of chiropractic care 18
How chiropractic care can improve posture 19
Creating a Posture-Based Marketing Plan 20
Identifying your target audience 21
Assessing your current marketing strategy 22
The Power of Posture: A Chiropractor's Guide to Marketing Success